Celebrating three decades of design in one year.
IDO is an Interior Design Organization dedicated to helping people thrive. We’ve worked together for many years, collaborating on messaging, positioning, website, digital marketing, and print collateral. As they’ve grown and evolved, preparing the next generation of design leadership, IDO is Transforming Design. Here’s how we helped them plan, prepare, and celebrate their 30th anniversary over the last year. Congrats to the entire IDO team.
Website Update
• An engaging new Home page design
• Clearly defined target markets: Health & Wellness, Corporate, Education, Government
• Improved navigation & content
• Updated staff and project photos
Print Collateral
• Profile and Capabilities templates
Web Launch Campaign
• Email marketing
• Social media marketing
• Video animation for website and social media
• WFYI sponsorship banner ad and copy
30th Anniversary Campaign
• 30th Anniversary branding
• Email marketing
• Social media marketing
Banner Stands
• Targeted Markets: Health & Wellness, Corporate, Education, Government
• Branding, Positioning, and People focused to support IDO at trade events
30th Anniversary Timeline
• 30-year Timeline added to the IDO website
• Social media campaign to share Timeline highlights
• Email marketing of Timeline to select list
A big thank you and happy 30th anniversary to founder Jill Mendoza, senior leads Amanda Medlen and Lee Boyland, marketing and admin lead Anne Holden, and everyone at IDO for their input, support, and collaboration in making this a tremendous year of Transforming Design. We’re honored to support everything you do and see improved analytics, increased staffing, and continued growth for this remarkable commercial interior design group. Cheers!
